Aviv Geffen - Love Song from drew cox on Vimeo.

Dir. Drew Cox
Projection Sequences. Jonny Charles Harris

The music video was created for Israeli Pop sensation Aviv Geffen for the Dave Sitek produced track 'Love Song'.

Using a combination of high speed photography, slow motion sequences, moving projections and motion graphics, the video tells the story of past ghosts and the haunting hole they mould into our subconscious.

Working with Director Drew Cox, I designed a series of projection sequences for the music video . On the day of the shoot, the light was angled so it generated a negative black space on the performers as well as creating bright textures and patterns, moving along the contours of body shapes.